Privacy Policy
Last Updated: August 3, 2026
Alphabet Boutique Hotel respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, disclose, and protect personal information when you visit www.alphabet.ge, contact us, make or manage a reservation, or use our services.
Personal data is processed in accordance with the applicable laws of Georgia, including the Law of Georgia on Personal Data Protection.
1. Data Controller
The controller responsible for the processing of personal data is:
Alphabet Boutique Hotel
Legal Entity: LTD Geohost
Identification Number: 406174786
Address: 3 Telavi str, Tbilisi, Georgia, 0103
Email: info@alphabet.ge
Website: www.alphabet.ge
For questions regarding this Privacy Policy or the processing of your personal data, please contact us using the details above.
2. Personal Data We May Collect
Depending on how you interact with Alphabet Boutique Hotel, we may process information including:
Name and surname;
Email address;
Telephone number;
Reservation and stay details;
Arrival and departure dates;
Number of guests;
Room preferences and requests;
Messages and information submitted through our website or by email;
Information received from booking platforms through which you make a reservation;
Payment or transaction-related information where applicable;
IP address, browser type, device information and basic website usage information;
Cookie and analytics information where such technologies are enabled and permitted.
We aim to collect only the personal data reasonably necessary for the relevant purpose.
3. How We Collect Personal Data
We may receive personal data:
Directly from you when you contact us;
When you submit an inquiry through our website;
When you communicate with us by telephone or email;
When you stay at Alphabet Boutique Hotel;
From third-party reservation and booking platforms;
From payment or service providers where necessary;
Automatically through website technologies such as cookies, where applicable.
4. Purposes and Legal Grounds for Processing
We may process your personal data for the following purposes:
Reservations and Hotel Services
To manage reservations, prepare for your arrival, provide accommodation and other requested services, communicate with you regarding your stay, and manage check-in and check-out.
Processing may be necessary to enter into or perform a contract with you or to provide services requested by you.
Responding to Inquiries
When you contact us through our website, email, telephone, or another communication channel, we may process the information you provide in order to respond to your request.
Compliance with Legal Obligations
We may process and retain information where required to comply with applicable Georgian laws, accounting requirements, tax obligations, regulatory requirements, or lawful requests from public authorities.
Hotel Operations and Security
Where necessary, we may process certain information for legitimate operational, administrative, fraud-prevention, information-security, or property-security purposes, provided that such interests do not override your rights and interests.
Website Operation and Improvement
We may process limited technical information necessary to operate, secure, maintain, and improve our website.
Marketing Communications
Where applicable, promotional or marketing communications will be sent in accordance with applicable law. Where consent is required, such communications will be sent only after the appropriate consent has been obtained.
You may request that marketing communications stop at any time.
5. Reservations Through Third-Party Platforms
Alphabet Boutique Hotel may receive reservations through third-party booking and travel platforms.
When you make a reservation through a third-party platform, that platform may independently collect and process your personal information according to its own privacy policy.
The platform may then provide Alphabet Boutique Hotel with information necessary to manage your reservation and provide your accommodation, such as your name, contact information, stay dates, room selection, number of guests, and special requests.
We recommend reviewing the privacy policy of the booking platform you use.
6. Payment Information
Payments may be processed through third-party booking platforms, payment service providers, banks, or other financial institutions.
Where payment is processed by a third party, Alphabet Boutique Hotel may not receive or store your complete payment-card information.
Third-party payment providers process information according to their own privacy and security policies and applicable legal requirements.
7. Cookies and Similar Technologies
Our website may use cookies and similar technologies that are necessary for website operation or help us understand and improve website performance.
Depending on the configuration of the website, these may include:
Essential cookies;
Functional cookies;
Analytics cookies;
Third-party service cookies.
Where consent is legally required for a particular technology, it will be used only after the required consent has been obtained.
You may also manage cookies through your browser settings.
Additional information may be provided in our Cookie Policy.
8. Sharing Personal Data
We do not sell your personal data.
Where necessary for the purposes described in this Privacy Policy, information may be disclosed to appropriate third parties, including:
Reservation and booking platforms;
Website hosting and technology providers;
Email and communication providers;
Payment service providers and financial institutions;
Professional advisers such as accountants, auditors, and legal advisers;
Contractors or service providers assisting with hotel operations;
Public authorities where disclosure is required or permitted by law.
Third-party processors engaged by us are expected to process personal data only for authorised purposes and to apply appropriate security and confidentiality measures.
9. International Transfers of Personal Data
Certain service providers, technology companies, reservation platforms, or other partners may process information outside Georgia.
Where personal data is transferred to another country or international organisation, Alphabet Boutique Hotel will handle such transfers in accordance with applicable Georgian data-protection requirements and use appropriate safeguards where required.
10. How Long We Keep Personal Data
We retain personal data only for as long as necessary for the purposes for which it was collected or as required by applicable law.
The appropriate retention period may depend on:
The nature and purpose of the information;
The duration of our relationship with you;
Reservation and accommodation requirements;
Accounting and tax obligations;
Legal or regulatory requirements;
The establishment, exercise, or defence of legal claims.
Once personal data is no longer required, we will take appropriate steps to delete, destroy, anonymise, or otherwise securely dispose of it, subject to applicable legal requirements.
11. Your Rights
Under applicable Georgian data-protection law, and subject to the conditions and exceptions established by law, you may have the right to:
Receive information about whether and how your personal data is being processed;
Access your personal data and obtain a copy;
Request correction, updating, or completion of inaccurate or incomplete information;
Request termination of processing and/or deletion or destruction of personal data;
Request blocking of personal data in circumstances provided by law;
Withdraw consent where processing is based on your consent;
Receive or request transmission of certain personal data in an appropriate format where applicable;
Receive information regarding certain automated decisions where applicable;
Challenge the processing of your personal data and exercise other rights provided by applicable law.
Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect processing that was lawful before the consent was withdrawn.
Requests will be handled within the time periods and in accordance with the procedures prescribed by Georgian law.
To exercise your rights, please contact us at:
We may request reasonable information to verify your identity before processing a request.
12. Data Security
Alphabet Boutique Hotel takes reasonable organisational and technical measures designed to protect personal data against:
Unauthorised access;
Unlawful disclosure or use;
Accidental loss;
Alteration;
Destruction; and
Other forms of unlawful processing.
Access to personal information is limited to persons who require it for legitimate operational purposes.
Although we take reasonable precautions, no internet transmission or electronic storage system can be guaranteed to be completely secure.
13. Children's Personal Data
Alphabet Boutique Hotel does not intentionally use its website to collect personal information directly from children for marketing purposes.
Information relating to children may nevertheless be processed where necessary in connection with a hotel reservation or stay, usually through a parent, legal representative, or other authorised adult.
Such information will be handled in accordance with applicable law and with appropriate regard for the interests and rights of the child.
14. Third-Party Websites
Our website may contain links to third-party websites and services, including booking platforms, maps, social-media networks, or other travel-related services.
Once you leave our website, the processing of your information by those third parties is governed by their respective privacy policies.
Alphabet Boutique Hotel is not responsible for the privacy practices or content of independent third-party websites.
15. Changes to This Privacy Policy
We may update this Privacy Policy when necessary to reflect changes to our website, services, business practices, technology, or applicable legal requirements.
The current version will be published on www.alphabet.ge, and the date at the top of this page will indicate when the policy was last updated.
17. Contact Us
For questions regarding this Privacy Policy, your personal data, or your privacy rights, please contact:
Alphabet Boutique Hotel
Legal Entity: LTD Geohost
Identification Number: 406174786
Address: 3 Telavi str, Tbilisi, Georgia, 0103
Email: info@alphabet.ge
Website: www.alphabet.ge